Superflux International Limited – The high incidence of fake, forged and parallel cheques in the banking sector was the initial catalyst for the business philosophy of Superflux International Limited. Today, Superflux is the preferred supplier of cheques to major banks in Nigeria. We also provide secure and communication print solutions to a wide range of clients spanning the manufacturing, entertainment, education sectors as well as Government agencies in Nigeria and across several African countries.

We are recruiting to fill the position below:

Job Title: Digital Marketer

Location: Lagos

Key Accountabilities

• Designing and overseeing all aspects of our digital marketing department including our marketing database, email and display advertising campaigns.
• Develop and execute comprehensive marketing plans and strategies to promote our business and build brand awareness.
• Monitor and analyze market trends, customer behaviour  and competitors to identify opportunities and adjust marketing strategies accordingly.
• Identify target customers and devise effective marketing ways to reach and attract them.
• Create compelling and persuasive marketing content for various channels, including websites, social media platforms, email newsletters and print materials.
• Manage online marketing efforts, including search engine optimization (SEO), search engine marketing (SEM) and social media advertising.
• Work with the content creator to create and implement strategic content for our company’s website and all social media platforms.
• Dispatch email marketing campaigns.
• Monitor key online marketing metrics to track success.
• Create and maintain online listings across e-commerce platforms.
• Collaborate with the creative team to produce engaging visual and multimedia content, such as images, videos and infographics.
• Coordinate promotional activities and events to increase brand visibility and customer engagement.
• Use web analytics software to monitor the performance of the company’s website and make recommendations for improvement.
• Collaborate with external agencies or vendors to optimize marketing campaigns and ensure brand consistency.
• Track and measure the effectiveness of marketing campaigns using analytics tools and provide regular reports on key performance indicators (KPIs).
• Stay updated on industry trends, emerging technologies and marketing best practices to continuously improve marketing efforts.
• Maintain effective communication and collaboration with cross-functional teams, including sales, operations and customer service.
• Optimise website structure and content for search engines and the use of paid online adverts to generate qualified leads for sales purposes.
•  Prepare accurate reports on our marketing campaign’s overall performance.
•  Identifying the latest trends and technologies affecting our industry.
• Working with the team to brainstorm new and innovative growth strategies.

Qualifications and Experience

• Bachelor’s Degree in Marketing, Business Administration or a related field.
• Must have a minimum of 3 years post-graduate experience in digital marketing.

Requirements:

• Proven experience in marketing, preferably in the manufacturing industry.
• Strong understanding of digital marketing channels, including social media, SEO, SEM, and email marketing.
• Proficiency in marketing tools and platforms, such as Google Analytics, CRM systems, and content management systems (CMS).
• Excellent written and verbal communication skills with the ability to create compelling marketing content.
• Analytical mindset and proficiency in using data to drive decision-making and measure campaign performance.
• Creativity and a keen eye for design, with the ability to collaborate effectively with graphic designers and content creators.
• Strong project management skills with the ability to prioritize tasks and meet deadlines.

Salary Range
N200,000 – N300,000 / Month

Application Closing Date
18th August, 2023.

How to Apply
Interested and qualified candidates should send their CV to: hr@superfluxnigeria.com using the Job Title as the subject of the email.