Job Detail
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Job ID 45742
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Experience See Job Description
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Gender Male or Famele
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Qualifications See Job Description
Job Description
Octoplus Marketing Group is a 360-degree Marketing Consult, Support, Strategy development and Business solutions company. We are focused on creatively engaging consumers/customers/end-users with memorable experiences that impact on brands in our care.
We are recruiting to fill the position below:
Job Title: Digital & PR Lead
Location:Â Lagos
Employment Type: Full-time
Job Description
- This position is responsible for developing and executing comprehensive strategies to enhance Our online presence and manage our public relations efforts.
- This role involves staying abreast of industry trends and adapting strategies to align with the business objectives.
Core Responsibilities
- Initiate and lead digital strategies.
- Media Relations
- Brand Reputation Management.
- Content Development
- Direct Digital Campaigns
- Oversee online brand presence.
Job Responsibilities
A typical day on the job will involve:
- Drive Marketing Projects of the company to ensure a long-lasting relationship and valuable exchange of resources between the Agency and its Clients.
- Responsible for the coordination of all PR & Media activities for clients as well as coordination of the company’s PR & Media marketing and communication drive.
- Draw daily, weekly, and monthly reports of brand/media activities to include all third- party commitments and receivables from Clients.
- Stay informed about industry trends, emerging technologies, and changes in the digital and PR Landscape.
- Collaborate with the team to marketing team to align digital and PR efforts with overall business objectives.
- Design and implement digital media campaigns according to business goals Coordinate and manage the creation of all digital content such as websites, blogs, press releases and podcasts, infographics, videos, etc.
- Must ensure that all briefs are well understood and clear to all those involved, must understand clients’ needs and objectives, and liaise closely with them throughout campaigns, often daily.
- Responsible for Digital Strategy, Planning and Buying.
- Writing original copy and slogans for advertising campaigns, editing, and maintaining brand consistency across all channels.
- Day-to-day running and smooth operations of various digital projects, including site launches, online tools, web applications and advertising campaigns.
- Propose copy concepts and present underlying strategic thinking to the Managing Director.
- Write compelling marketing and promotional materials for a wide variety of products and services.
- Interpret copywriting briefs to specifications of project requirements.
- Collaborate with Digital. Experiential, PR, and other professionals in developing a variety of marketing materials.
- Collaborate with the creative team to concept and develop a language between script and visual plan.
- Drive brand consistency across all company communications.
- See projects through the whole creative lifestyle, from inception to deployment.
Requirements
- Bachelor’s Degree / HND with at least a second-class upper (2.1) from a reputable institution.
- Must be creative and possess great digital and storytelling skills.
- Knowledge of online content strategy and creation.
- 3-5 years work experience.
- Excellent writing, editing and proofreading skills.
- Creative thinker with prolific ideas
- Strong research skills
- Great presentation skills
- Experience with SEO.
Application Closing Date
5th March, 2024.
How to Apply
Interested and qualified candidates should send their Applications to: recruitment@octoplusgroup.com using the Job Title as the subject of the mail.
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